SEO. It stands for Search Engine Optimization. For many people, it even sounds scary. In many cases people think that the process is scary as well. However, if you take the time to get to know as much as possible about SEO, you’ll find that it isn’t as bad as you think.
Once you learn a bit about SEO, you might find that SEO can be a lot of fun. Search engine optimization is essentially the practice of using keywords (the words people type into Google or other search engines) in the text of your website, articles and other material online. Let’s put it this way ? say that you have a website which sells camping tents. If you want people to be able to find your site easily by using search engines, you’ll want to optimize your website for the words and phrases which people use when searching the web for camping tents.
SEO doesn’t have to be terribly complicated and you can have fun doing it. The secret is to look at optimizing your text as something fun rather than a chore. Once you practice a little and gain some skill at it, you’ll find that it’s something you enjoy doing. So what can you do to make SEO fun? Make a game of it. Here’s how ? start by just writing down everything you’d like to say on your website. Don’t worry too much about your keywords yet, just write! After you get your first draft down, go through it and identify all of the keywords and key phrases you’ve already included. Next, go back and try to work in other keywords which you didn’t include the first time. One trick is to try replacing pronouns like “it” that refer to a keyword. Make sure that your text still makes sense though!
Of course while you are having fun with SEO, don’t go too crazy with it. Remember that too much SEO can be as bad as none at all. While it may look okay to you, it will make the text overdone. Usually you’ll find that it is recommended to have about 1-2% keyword density within your articles. Basically this means that for every 100 words that you write, you should have 1-2 keywords in that 100 words. So, if you write an article that is 400 words long, then you should have anywhere from 4-8 keywords in the entire article. When you are trying to hit the right amount of keywords, make it into a game and see how close you can get to the right amount the very first time that you try.
SEO does take a little bit of work; but it really isn’t ads difficult or as complex as many suppose it to be. Just take a little time to learn the basics and you’ll find that SEO can be a fun project to work on. IN terms of keyword density, think of it as if you were baking chocolate chip cookies. Too few chocolate chips and your cookies will be dull. To many chocolate chips and you’ll just have a gooey mess instead of cookies. Keep your keyword placement balanced and you’ll be able to craft SEO content which is entertaining to read while helping to boost your page ranking.
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